Location:
~~~~~~~~~
Sri Sathya Sai district, Andhra Pradesh (with extensive travel to field locations)
Employment Type:
~~~~~~~~~
Full-time
Budget:
~~~~~~~~~
Rs. 32,000 – Rs. 38,000/-
Role Overview:
~~~~~~~~~
The Marketing & Sales Executive will play a pivotal role in advancing the market presence of food-based enterprises supported by WASSAN. This role involves developing strategic marketing initiatives, fostering partnerships, and driving sales to ensure the growth and success of WSHG-led millet-based food enterprises. The ideal candidate will combine strategic marketing acumen with hands-on sales execution to achieve revenue targets and expand market reach.
Key Responsibilities:
~~~~~~~~~
• Develop and implement comprehensive marketing strategies to promote products from WSHG-led millet-based ready-to-eat food enterprises.
• Support branding, packaging, and product promotion initiatives to enhance market visibility.
• Organize and manage participation in exhibitions, trade fairs, and buyer-seller meets.
• Coordinate digital marketing efforts, including social media, WhatsApp campaigns, and product catalogues.
• Identify and establish connections with potential buyers, distributors, and retail outlets for food products.
• Negotiate pricing, volumes, and delivery schedules with buyers to optimize sales.
• Drive wholesale and white-label sales opportunities for SHG products.
• Facilitate enterprise onboarding to urban retail chains and e-commerce platforms.
• Maintain and strengthen relationships with existing clients while actively expanding the customer base.
• Gather and analyze market feedback on product performance, pricing, and trends.
• Share insights with the team to inform and refine product development.
• Achieve a minimum of ?2,50,000 sales across all RTEs by the month of Oct across all RTE units and maintain this as the baseline target for subsequent months.
• Develop a monthly sales plan in coordination with the manager & team.
• Ensure consistent and recurring sales orders from local markets surrounding each RTE unit, including retailers, institutions, bulk buyers, and community networks.
• Identify and build new local market linkages to strengthen regular demand for RTE products from the urban markets.
• Track daily and weekly sales performance and submit structured progress reports.
Qualifications & Skills:
~~~~~~~~~
• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 2–3 years of experience in marketing and sales, preferably within the FMCG, food processing, or agri-business sectors.
• Strong understanding of food product branding, packaging, and distribution channels.
• Excellent communication, negotiation, and relationship-building skills.
• Willingness to travel extensively for sales and market development activities.
• Proficiency in Hindi, Telugu, and English is mandatory.
Compensation & Incentives:
~~~~~~~~~~~~~~~~~~
• Salary: Rs. 32,000 – Rs. 38,000/- based on experience and skills.
• Incentives: Additional performance-based incentives will be provided, linked to successful lead conversions and sales achievements.
Last Date for Application:
~~~~~~~~~~~~~~~~~~
12th August 2026
How to Apply:
~~~~~~~~~~~~~~~~~~
Interested people may apply through Google Form:
https://forms.gle/ZihujtKo47azGVKQ8
More information about the project can be found at www.wassan.org. WASSAN believes in equal employment opportunity and strongly encourages women to apply. WASSAN retains the right to withdraw the advertisement at any point in time without any further notice or explanation.