Position Title: Assistant Manager Communications
Location: New Delhi
Reports To: Head Communications
About Us
Digital Green is a social impact organization helping farmers harness technology and data to build resilient and prosperous communities. Founded in 2008 out of Microsoft Research, it began with a video-based approach that transformed how agricultural advisory reached rural communities. Over the years, the organization has partnered with governments, the private sector, and civil society to scale digital tools and AI-driven platforms across India. To date, Digital Green, in India, has reached 5.5 million smallholder farmers (50% women), trained more than 100,000 frontline workers (52% women), and supported hundreds of farmer groups in producing and sharing localized videos in 26 languages. Building on 17 years of experience, it is now advancing a farmer-responsive, AI-enabled model of extension. In 2024, Digital Green launched FarmerChat, an open-source, AI-powered solution designed to strengthen public systems and deliver climate-smart, hyperlocal guidance in farmers’ own languages. In India, the tool has reached more than 600,000 users (35% women), who have asked millions of queries.
By continuously innovating and expanding digital solutions, we remain committed to driving meaningful change. Our team is passionate about transformative change, fostering resilience, and making a tangible impact. Joining Digital Green Trust means joining a team of forward-thinking leaders in technology-driven development and social impact in India. If you’re a visionary who shares our values and seeks to drive impactful partnerships for the greater good, we invite you to join our mission www.digitalgreentrust.org
Role Summary
Digital Green Trust (DGT) is seeking an Assistant Manager – Communications with a strong focus on content strategy, storytelling, and thought leadership. Reporting to the Head of Communications, this role will play a key part in strengthening DGT’s brand presence, showcasing its work, and supporting fundraising and stakeholder engagement across multiple platforms.
The role requires a strategic content professional who can translate complex, field-driven work into compelling narratives for diverse audiences including donors, policymakers, partners, and the public. You will work closely with senior leadership, including the CEO, and collaborate with cross-functional teams to ensure all content aligns with DGT’s voice, values, and strategic priorities.
This is an exciting opportunity for a creative, thoughtful, and collaborative communicator to help shape and amplify the voice of an organization driving impact for smallholder farmers across India.
Why Join Digital Green
- Be associated with a Fast-growing, mission-driven organization with high ownership and low bureaucracy.
- Be a part of a Culture that values initiative, learning, and impact.
Key Responsibilities
1. Content & Communications Strategy
- Support the development and execution of DGT’s overall communications and content strategy, ensuring alignment with organizational priorities and brand positioning
- Contribute to refining messaging frameworks, campaign strategies, and positioning for key audiences, including donors, government stakeholders, and the media
- Own and manage editorial calendars across platforms (reports, website, social media, campaigns) to ensure consistent and high-quality output
- Identify and drive thought leadership themes (AI in agriculture, climate resilience, gender inclusion, digital advisory) aligned with organizational goals
- Ensure content effectively supports fundraising, partnerships, and visibility objectives
- Provide strategic inputs during planning processes, aligning content with key milestones, launches, and partnerships
- Contribute to strengthening the communications function through process development, documentation, and knowledge-sharing
2. Content Development & Editorial Excellence
- Support in leading the creation of high-quality, strategic content across formats, including donor reports, proposals, impact narratives, articles, op-eds, blogs, white papers, case studies, and website content
- Translate complex programmatic and technical work into clear, compelling, and audience-specific narratives for donors, policymakers, partners, and the public
- Ensure all content is data-driven, well-structured, and aligned with DGT’s mission, voice, and strategic priorities
- Create, edit, and proofread content to maintain the highest standards of clarity, accuracy, and storytelling quality
- Support the planning and execution of a content strategy and editorial calendar, ensuring consistent and timely delivery of materials across platforms
3. CEO & Leadership Communications
- Partner closely with the senior leadership to develop high-impact thought leadership and strategic communications, including articles, op-eds, speeches, keynote content, and external-facing pieces
- Draft and refine leadership communications such as letters, reports, and announcements for donors, partners, and the public
- Translate DGT’s vision, achievements, and strategic priorities into clear, compelling narratives for diverse audiences
- Strengthen and position DGT’s voice in public discourse and ecosystem conversations
4. Digital & Social Media Content
- Lead content creation and management across LinkedIn and other digital platforms, ensuring alignment with overall communication goals
- Develop and execute campaign-led storytelling to drive engagement, visibility, and advocacy
- Create compelling social media content, including posts, captions, and visual storytelling, to showcase DGT’s work and impact
- Leverage analytics and insights to optimize content performance and refine digital strategy
5. Storytelling & Impact Documentation
- Capture and curate on-ground stories of change from farmers, partners, and communities to showcase DGT’s impact
- Develop human-centered, data-backed narratives that resonate emotionally while reflecting real outcomes
- Amplify voices from the field through testimonials, case studies, and impact stories
- Build and maintain a strong repository of impact stories and communication assets for use across platforms
6. Media & External Communications
- Develop high-quality press materials, including press releases, op-eds, media briefs, and talking points for leadership and spokespersons
- Identify compelling story angles and drive proactive media outreach to secure coverage that highlights DGT’s impact and innovation
- Build and maintain relationships with media, including a database of key contacts, and track outreach efforts and outcomes
- Monitor media trends and sector coverage to inform media strategy and identify timely opportunities
- Collaborate with the Head of Communications and PR partners to plan and execute media engagement around key events, launches, and announcements
7. Brand & Content Quality
- Ensure consistency in brand voice, tone, and messaging across all communication channels
- Maintain and enforce content quality standards and editorial guidelines, ensuring accuracy, clarity, and alignment with DGT’s values
- Oversee quality control processes to ensure all content is coherent, high-quality, and consistent across platforms
8. Internal & External Communication Materials
- Create and edit communication materials for internal audiences, such as employee newsletters and updates, to strengthen organizational culture and cohesion.
- Develop compelling external communication pieces, including press releases and annual reports, to share DGT’s milestones and impact with stakeholders.
9. Cross-functional Collaboration
- Collaborate closely with program, partnerships, advocacy, and fundraising teams to ensure alignment of content with organizational priorities and consistent messaging
- Work with designers, videographers, photographers, and external agencies to develop integrated, high-quality content across formats and platforms
Qualifications & Skills
Experience
- 4–7 years of experience in communications, with a strong focus on content development and storytelling
- Experience in the development/non-profit sector preferred
Core Skills
- Exceptional writing, editing, and storytelling skills across formats, with the ability to simplify complex ideas into clear, compelling narratives
- Strong understanding of content strategy, narrative building, and audience-specific communication
- Excellent project management and organizational skills, with the ability to manage multiple priorities, deadlines, and content calendars effectively
- High attention to detail, ensuring accuracy, consistency, and quality across all outputs
- Strong digital proficiency, including social media platforms, content analytics, email marketing, and website content management
- Effective communication and collaboration skills, with the ability to work across teams and engage diverse stakeholders
Preferred Skills & Attributes
- Experience in the development sector, preferably in agriculture, climate, rural development, or technology for development
- Familiarity with AI and digital ecosystems, particularly in the context of social impact
- Working knowledge of graphic design or multimedia tools (e.g., Canva, Adobe Creative Suite)
- Understanding of SEO and web content optimization
- Strong strategic thinking with the ability to translate ideas into effective execution
- Detail-oriented with a focus on quality and accuracy
- Collaborative and proactive mindset, with the ability to work effectively across teams
- Demonstrated interest in impact-driven storytelling and development-focused initiatives
Application Process
If the above role meets your requirements and you are interested to apply for this position, please send your CV alongwith a covering letter to ashokkumar@digitalgreentrust.org latest by 30th April 2026.
Due to the high volume of applicant response, not all applicants may receive a response from Digital Green. Digital Green Trust is an equal opportunity employer committed to identifying and developing the skills and leadership of people from diverse backgrounds.