Designation: Sales Executive
Location: Palghar, Maharashtra - Includes travel to multiple locations
Reporting to: Sales Head
About Catalyst Management Services:
Catalyst Management Services (CMS) is a professional consulting company with over 18 years of experience in the social development sector in India, South/Southeast Asia and East Africa. Our mission in the social-managerial sector is to improve the quality of life of disadvantaged groups by strengthening development policies, processes, and outcomes.
To this end, we work with our many development partners (including bodies like the World Bank and the United Nations Development Programme, international NGOs such as Oxfam, and donor agencies of national governments such as the UK’s Department for International Development). The majority of our consulting work involves managing our partners’ processes of impact monitoring, impact evaluation, research, and communication.
CMS is part of the Catalyst Group, a leading development organization headquartered in India. We are part of the Catalyst Group.
About the Business - Catalyst Livelihood Venture
Catalyst Livelihood Venture(CLV) is an agri-marketing initiative that works with smallholder farmers to improve the quality of produce and procure their commodities through the FPC’s. CLV sells these commodities to large buyers at a premium that is generated through value-added activities, ensuring the farmers receive fair compensation for their risk and effort while generating adequate profits for CMS.
Key Responsibilities:
The Sales Executive will be responsible for the following tasks:
1) Market Intelligence:
• Gather market intelligence to identify potential business opportunities, market trends, and customer needs.
2) Buyer Engagement:
• Identify and target institutional big buyers in the agricultural sector.
• Initiate contact with potential buyers to introduce CLV and its offerings.
• Build and maintain strong relationships with existing buyers.
• Build and maintain a database of potential and strategic partners/buyers.
3) Requirements Analysis:
• Understand specific requirements, preferences, and standards of potential buyers.
• Collaborate with the production and procurement teams to align products with buyer needs.
• Negotiate favourable payment terms and conditions with buyers while ensuring compliance with CLV's financial policies and objectives.
4) Sales Leadership & Team Management:
• Provide functional leadership and oversight to Supply Chain Specialists across all field locations (where applicable), who will report to the Sales Executive.
• Be accountable for achieving sales targets for CLV and partner Farmer Producer Companies (FPCs), including targets driven through local buyer linkages.
• Guide, support, and monitor Supply Chain Specialists in identifying and onboarding local buyers, negotiating terms, and closing sales at the FPC level.
• Track sales performance across locations, review progress against targets, and take corrective actions as needed to meet CLV’s commercial objectives.
• Build the sales capability of Supply Chain Specialists through regular reviews, on-ground guidance, and knowledge sharing.
5) Documentation and Reporting:
• Maintain accurate and up-to-date records of buyer interactions, negotiations, and agreements.
• Prepare regular progress reports and presentations for management.
6) Compliance and Ethics:
• Ensure compliance with all relevant legal and ethical standards in all business development activities.
• Uphold CLV's code of conduct and values.
Key Results:
1. Buyer Acquisition:
a. KRA: Achieve the target of onboarding a minimum of 5 institutional big buyers within the first cycle of business.
b. Key Activities: Identify and engage with potential buyers, conduct presentations, and negotiate contracts to secure new partnerships.
2. Market Understanding:
a. KRA: Provide market insights and analysis reports quarterly to inform strategic decision-making.
b. Key Activities: Continuously monitor market trends, competitor activities, and buyer preferences, and translate this information into actionable recommendations.
3. Revenue Growth:
a. KRA: Contribute to the annual revenue growth set in the business plan.
b. Key Activities: Work closely with buyers to maximize sales and negotiate favorable payment terms, ensuring revenue targets are met or exceeded.
4. Relationship Management:
a. KRA: Maintain and expand relationships with existing institutional buyers, ensuring a minimum of 90% customer retention rate.
b. Key Activities: Regularly engage with buyers to address their needs, resolve issues, and explore opportunities for upselling.
5. Compliance and Ethics:
a. KRA: Ensure 100% compliance with all legal and ethical standards in all business development activities.
b. Key Activities: Conduct due diligence on potential buyers, review and negotiate contracts, and adhere to CLV's code of conduct and values.
6. Documentation and Reporting:
a. KRA: Maintain accurate and up-to-date records of all buyer interactions and agreements.
b. Key Activities: Keep a detailed log of meetings, negotiations, and contracts, and provide regular progress reports to management.
Qualifications and Requirements:
• Bachelor's degree in Business Administration, Agriculture, or a related field
• Proven track record in business development, sales, or procurement, preferably in the agriculture or agribusiness sector with minimum 5 years of experience.
• Strong negotiation and communication skills.
• Proficiency in Marathi/Odia, Hindi and English .
• Excellent market research and analysis capabilities.
• Ability to work independently and meet sales targets.
• Knowledge of agricultural products and market dynamics.
• Ethical and professional conduct.
Please apply at : hr@thehrdimensions.com / sayan@thehrdimensions.com
Whats app us at : http://wa.me/919830504555
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