Role Summary
The Digital Content Developer will be responsible for creating engaging, impactful, and audience-friendly content to promote Vedan Trust’s vision and mission. This role will focus on producing digital content (visuals, videos, articles, and social media assets) that educates, inspires, and mobilizes stakeholders including the public, communities, corporates, and policymakers.
Key Responsibilities:
Content Creation & Strategy
• Develop digital content (videos, graphics, infographics, blogs, newsletters, presentations) aligned with Vedan’s communication strategy.
• Translate complex topics such as Zero Waste, sustainability, and community impact into simple, engaging formats for different audiences.
• Manage content calendars for social media, website, and campaigns.
Social Media & Digital Outreach
• Design and execute campaigns on platforms such as Instagram, LinkedIn, Facebook, and YouTube.
• Track engagement and optimize content for greater reach and impact.
• Respond to trends and create relevant, timely posts.
Collaboration
• Work with program teams to document field activities, impact stories, and success case studies.
• Coordinate with designers, videographers, and volunteers for content production.
• Partner with external agencies, if required, for high-quality campaign delivery.
Documentation & Reporting
• Ensure brand consistency across all digital platforms.
• Maintain content archives for reuse and reporting.
• Provide analytics and insights on campaign effectiveness.
Qualifications & Requirements:
1. Bachelor’s/Master’s in Communications, Journalism, Media Studies, or related field.
2. 2–5 years of experience in digital content creation, preferably in NGOs or sustainability sector.
3. Proficiency in design/video tools (Canva, Adobe Suite, Premiere Pro, etc.).
4. Strong writing and storytelling skills in English and Kannada.
5. Creative mindset with the ability to simplify and communicate technical ideas.